Archive for February, 2019

The Biggest Security Breaches Faced by Companies in 2018

It’s alarming to think that security breaches are common in this day and age, but they are. There’s a reason why cybersecurity companies like CYFIRMA are finding the approval of organizations that have been newly acquainted to the threat of cyber attacks. The security of your business should be your main priority, particularly in today’s all-encompassing digital environment.

You’ll also see that security breaches nowadays are growing larger and more complex. As more people actively participate in the online marketplace, there is more data available online, including Personally Identifiable Information (PII). Additionally, with the number of users of mobile devices growing each year, it is more important than ever to ensure that you are applying the right security measures for your business.

Whether you’re working on your own or with a cybersecurity company like CYFIRMA, you need to ensure that your business is safe and secure. This is due to the fact that even big companies can fall victim to data breaches. To mark an example- following are some of the biggest data breaches that targeted renowned companies in 2018:

MyFitnessPal – Under Armour

An app that helps you keep track of your fitness goal, MyFitnessPal is owned by the American athleisure major, Under Armour. In March 2018, the company discovered that someone had gained unauthorized access to their app’s database. This consisted not only information pertaining to the users’ health and fitness activities but also their email addresses, usernames and hashed passwords. It is believed that over 150 million users were compromised by this breach. The silver lining here is that no sensitive data such as social security numbers, payment information or home addresses were compromised.

My Heritage

A company which provides people with their genetic family tree, MyHeritage suffered a data breach on June 4 when a file was found on the private sector of the company’s files. When the file was inspected, it was found to contain the email addresses of all users who had signed up for the service since October 2017. While the file did not contain any sensitive data, around 92 million users’ data was unfortunately exposed. MyHeritage did refute allegations by claiming that no user data was compromised but it is difficult to believe this statement without any concrete proof.


The social media app with a billion users, Facebook has come under fire for their poor security measures, particularly the way the platform works with third-party apps and more. In March 2018, it was discovered that Cambridge Analytica had successfully collected the personal information of around 50 million users on Facebook through an app that scrapped their details as well as user habits and engagement with the platform. While Facebook maintained that only 30 million users were impacted by the breach, by April it was revealed that there were around 87 million users who were actually impacted. Curiously, Facebook has had similar issues in this area before when working with a third-party app called Nametest, which compromised the data of over 120 million users.

With these cases, it is easy to see that working with a cybersecurity company like CYFIRMA will be immediately and immensely beneficial for your business. Additionally, these large businesses have the luxury of bouncing back from the issue, but smaller, newer businesses cannot afford to take the chance.

This Canadian Logistics Company Is Totally Disrupting the North American Shipping Industry

The Western hemisphere, particularly the regions in North America are home to globally recognized retail businesses of relatively any size. These businesses are catering to a broad range of customers in a highly saturated market. For every shipping company, growth and sustainability are the important business objectives which are often difficult to meet.

Meanwhile, logistics is a vital aspect of running a business venture, one that companies varying in size, structure, and business model have to get it right. Whether it is startups, companies in the SME sector or multi-billion dollar corporations, logistics can significantly be a factor which can make or break your operations. Specialized organizations handle the general practice of packaging and shipping of products or equipmentis handled by specialized organizations. However, there are underlying problems in the service model and standards which put forth a great number of challenges for businesses. Especially in the market like North America where the stake is high and numbers are to be met, the margin of error is relatively small. This has given birth to different strategic approaches that many companies employ in their logistics model to gauge maximum results and maintain service standards.

How do companies get it right?

Scaling up efforts to do a job correctly is not simply managed by freight companies but intermediaries that they hire. A vital example of a company representing North America’s leading freight services remains ShipCanada. Founded and run by Christopher Rowland, the company was previously called Equitrans Global Logistics but soon in 2007 as they revamped operations to focus more on the Canadian market, the company was rebranded to ShipCanada. The company’s business model is working as the intermediary between companies with goods to transport and freight carrying companies, mainly connecting them and managing the entire realm of operations. ShipCanada offers specialized services in the capacities of FTL, LTL, Flatbed, Refrigerated Trucking, and Air Shipment.

Taking over the market with a value-added service

Here is how they do it:

Payment method – Payment often becomes a pain problem and ShipCanada’s service model has introduced multiple options, according to the client’s preference. They offer credit terms for up to 30 days and normally accept credit cards for all initial transactions.

Integrated technology and automation – ShipCanada offers real-time tracking of every shipment. They utilize Transportation Management System (TMS) that is aimed to serve and offer the utmost convenience to the clients. It manages it through the integration of EDI and API. Ensuring complete transparency, the TMS technology allows shippers to track freight from all points of pickup to delivery. The interface allows you to track the shipment, get information on the load and rates. Plus, the automated booking option through TMS carries the advantage of instantly generating documents.

Pricing – Shipping goods can be an expensive affair especially when you are not a large corporation which has the liberty of choosing the best service and can certainly afford the price. Here, ShipCanada adds value to its cost-effective model and competitive rates. Also, the LTL component has the best rates in the market across North America.

Tips to Sell Your Artwork

Art is a form of the beautiful type of love and it can be defined in more ways than ten. It is one of the most beautiful forms of expression and there’s so much that can be said without the use of words. At the end of the day, every person’s love for artwork is diverse and definitely can differ from what your idea of art may be at the end of the day. However, if you are a rising star in the field of art and have been wondering how to sell your artwork before you run out of your passion, then it should ease you to know that there are tons of ways to get your artwork to sell.

First things first, you must understand, however, that not everyone is going to like your artwork just because you love it. You must also understand that if someone doesn’t know you at all or if you are absolutely unheard of, then they will only judge your artwork and would not give you credit where its due – although this isn’t very likely to happen in every case.

However, these are some noteworthy tips to sell your artwork with the utmost of ease:

Have a Story to Tell

Enough emphasis cannot be placed on how absolutely crucial it is for your artwork to have a story that accompanies it and that catches the heart of many people. Many artists make the mistake of keeping the story to themselves because they feel that people would not want to know – but that’s the point! You, as the artist, are in love of your work because of the story behind it – so, start telling away!

Get a Curation Company on Your Side

If you have an art curator or an art curation company that has your back, then chances are that they would definitely be willing and able to give you a boost where you need it – is becoming known. General Public is an art curation company which was founded in 2017 by Portia de Rossi. The motto of the company is Support Artists, Not Art. General Public not only recreates the work of artists through 3D Synography but also features the work of many artists on their gallery.

Get an Instagram Account

Instagram is widely used for the purpose of promoting your motives and your purposes. Instagram has long been known for the genius platform that it has provided for millions of people, and how the tiny tool has helped several people become who they are today. Instagram has also been used by many artists who feature their artwork on their account and thus, this is one of the best ways to sell your artwork all while putting in minimum effort into the whole endeavor.

Moreover, if you want your artwork to sell then always ensure to believe in yourself before anything else. You should be positive and always believe that you will get your passion’s worth.

How To Book Hotel For Business Trip? TOP 7 Things To Consider!

It often happens business travelers spend much time to book a flight and pick the right hotel. Usually, it takes you long hours to find the best hotel that corresponds to all your needs. Honestly, there is nothing difficult in the procedure of booking something. You can book everything online! You can take Alamo car rental PR or any other company that suits you the most just in one click. What about the hotels? There must be an option to help you to pick the most comfortable hotel in a new city. Let’s go step by step.

FerMUN: Model UN conference: Press Briefing


  1. What do you want?

Plane is faster than a bus. But the bus is cheaper than the plane. Think about it. Do you want to save your time or money? Of course, everything depends on the destination and paying capacity. Also, the most of your money are spent for booking a hotel. You have much to think about here. Do you prefer to live in the city center or somewhere in the outskirts? Do you need a kitchen to cook on your own?

  1. Contract prices

The fastest variant to find a good hotel is making a search. Just go online and get a full list of available hotels in the region you need. You should make a search of hotels on different categories:

Hotels on contract prices

Most preferable hotel chains

Hotels by location

When it comes to traveling, online services can save your time a lot. Pay attention to the contract offers. It can be really helpful to get a high quality service for the special price.

  1. Transportation

As a rule, business travelers are limited in time. Fast transportation is a must. It is a usual thing when you pay attention to how far is the meeting place from your hotel. Nevertheless, it is better to think twice. In big cities it takes more time to move through the city center than get to the suburban office. What a surprise! One kilometer destination through the crowded center takes more time than a six-kilometer trip to the office far from the city. Use Google maps to find out what district is the best for you and all nearby connections.

Hotel Mill Road


  1. Keep company policy

Of course, the fastest way to book a business hotel is book a good hotel on the first try. That’s why it is important to keep the company policy about the hotel budget. What does it mean? It means that you have to find out what price your company is ready to pay for your hotel. Overpaying is not what your company is waiting from you. That’s why, making a search try to put the right price in the infobox.

  1. Get sales for group order

Do you need to book a hotel for a group of people? You need to stop and think about which hotel quality is suitable for the whole group.

Do you plan the whole group should stay in the same hotel and share transport?

Do you plan they live in the hostel, or apartments?

Do you need some additional space to gather together for a meeting?

Are there two people who can’t stand each other and should live separately?

Group business trip is a big responsibility. It is better to get answers these and other questions before booking to avoid canceling, changing order, and overpaying.

la dorada apartment rooms


  1. Think of alternative variants

Alternative variants become very popular if you have limited budget. Think of Airbnb and Homeaway. You can find more interesting variants on the web. Why? Are there any advantages?

You can feel like locals when you live in a hostel. First of all you have a kitchen to cook on your own. Also, you have much space for communication. You meet locals, get more information about the city, interesting places to visit, the fastest way to the office center. Actually, it doesn’t matter which variant you’ll pick, a hotel, a hostel room, or Airbnb for business. You should discuss all important questions beforehand to save time in future.

Hotel El Crucero


  1. Don’t trust to hotel rate. It can be out of date!

What kind of hotel do you prefer? Do you want 3 stars, 4 stars? Some people want to stay in a 3 stars hotel with a strict but comfortable room and a good business center. Others need no more than lux apartments, fresh lounge, and a personal office boy. Don’t look at the hotel stars! Look at its style and service, size, and hotel policy.

That’s why it is important to consider many different facts when picking a hotel. Of course, the hotel price means much. But what about the transportation, special offers, sales, and alternative variants? The fastest way to book a hotel is using special hotel booking apps. Nevertheless, making a search, don’t forget to get more information about what your group really wants and what your company is able to afford.

Want To Be Successful Businessman? Learn How!

If you want to be successful in business, you should be skilled in finances, marketing, management. Also, you should be polite and attentive to your partners and employees. Thus, planning a business meeting, don’t forget to take care of your partners. It’s not difficult with a couple of modern apps on your phone. Do you want to book a car and meet your partners? Click here! Do you want to find the best restaurant for a business lunch? Find a proper app and enjoy your dinner! That sounds good but mobile apps are useless when it comes to your personal skills. Your workability, personal and professional development, responsibility, ethics – these are the key factors of your business development. But you need more!




  1. Cooperate with others

Cooperation is a foundation for everything you do in your business. You cannot build up your business without cooperation. You should contact to your colleagues, meet new partners and clients. It is important to make a plan of your work and establish a set of rules and obligations for every person in your company. Make your task complex, but achievable. This is the only one way to reach the highest result.

  1. Work hard

If you have much energy to spend for your business, spend it wisely. Just make a list of your tasks and fulfill them one by one. Concentrate on what you want to have in result. Try to be creative and hard-working. Look through the list of your tasks once again. Try to fix a date, terms and your expectations for every task. Spend your efforts for the most important tasks first and never forget to control and correct your task list.

Businessman checking stock market online


  1. Concentrate on possibilities, not problems

Everything is possible – that must be your new business rule. You may have a lot of difficulties in business. Don’t look at them as they are problems. Just try to find the solution. That’s rather creative process. If you got stuck in your task and can’t find the way out, it’s time to share your problems with your team. Let it be your collective work.

Group of diverse people having a business meeting


  1. Do self-checking

If you want to do your tasks in the best way, try to check yourself. What does it mean? Correct your work all the time to be sure that it is done according to the highest standards. Get some motivation! One of the best ways to stay motivated is achieving much success in every task. But first you should put the goal and describe what result will be perfect for you. Think big!

  1. Control your time

Time is money. To control your time try to find out where do you spend the most of your priceless time. Do you solve the easiest tasks first or like to spring forward and take the hardest goal to reach? It is important. Doing small and not very important tasks you waste your time. Try to concentrate on the most important questions and work from there.



  1. Take responsibility

Whatever you do to make your business successful, you should always take responsibility for what you do and even for what you don’t do. Everything, positive or negative, should be considered. Take responsibility for your mistakes. Every time you make a mistake, take it positively as an important lesson. Think about it, analyze, learn more, and spend more efforts to do that task. If you are responsible, you are flexible. Mistakes make you more and more creative. It makes you think and learn. Of course, if you want your employees do the same, you should give them an example first. Be that positive example to teach them and inspire.

Businessman on Laptop


  1. Be kind

Are you surprised with that word? Being kind seems to be the simplest step to the top of your business ladder. It doesn’t mean that you are weak. It just means you have enough power to do good at any weather. Being kind means you see possibilities, not problems. That’s exactly what you need for making your business successful. Be kind. Be kind to yourself, to people you are working with and for. Just create a positive emotional atmosphere in your company because no one but you are responsible for that. Kindness is an important business quality!

So, you are a powerful person, a successful manager, a big leader. Conducting your own business will never be an easy task to do. You should work not only on your professional duties, but your personal qualities. Try to analyze yourself. What kind of personality are you? What qualities do you have to be a leader? What can you teach your staff? Is there something to proud of? There must be something! Check it step by step according to the least above.

Keeping Your Home Business Taxes In Order

Running your own business is not easy. The hours are long, the work is difficult, and the clients and employees are a story for themselves. So, in other words, you need every break you can get, and any mistake you make should be minimal. That’s where keeping your taxes in order comes in. A simple concept really, it’s just common sense. And yet everybody does their taxes at the last moment, skims through the paperwork, and basically does it only if they have a metaphorical gun to their head.

But handling your taxes for your home business can not only save you from possible headaches but can even get you benefits and write-offs. Below you can read some advice on how to get your home business taxes in order. And note that these, of course, vary from country to country, and from region to region, but the core ideas of this article are pretty universal.

You are eligible for a workspace write-off

One of the first things you can do is write off your home office. If you are in the line of work that allows and necessitates that you are constantly in the same room every day, then you can write it off. You can also write off a part of a shared room, the rules are pretty much similar. Namely, the space you are using is calculated as a percentage of your home’s total area. Then you apply this to the utilities, costs, insurance, rent… Now, of course, you must be honest. Don’t fudge the numbers, and don’t include things like fancy paintings or artwork that you don’t really need.

Getting a proper tax depreciation report done can also show just how much money you can actually save and write off. It can essentially present to you by how much you can lower the amount of taxable income you have.

Don’t forget about your retirement

Don’t forget to pay into your social security and your health insurance, however, know that you can get a certain amount of contributions you pay in reduced, while still keeping the same results. You can fund your own retirement plan specialized for self-employed individuals. Know that getting a good accountant can always help you a lot.

Keep a journal

Audits are no joke, and they happen. Still, if you are honest, and have kept your books in order then there’s nothing to worry about. The last thing you need is to get audited without any record of your business dealings. Essentially keeping a daily log of your home business activities can save you from any unnecessary unpleasantness. So, write down receipts for the paper you bought for your printer, do the same for your phone calls, mileage, and any other payments made by your home-company.

Business trips, not vacations

Now, we’re not saying that you should lie when reporting this kind of things. But just because you’re having some fun on a trip that is all about networking and professional self-improvement doesn’t mean it can’t be considered a business trip. On a business trip, all your travel expenses and some percentage of your food percentage are tax deductible. Just remember to justify these expenses properly, keep receipts, tickets, seminar invitations, and mileage tracking records after your trip is over.

Don’t just pay, employ

Many home business owners have family members who take part in their business. They provide their services and then get paid. However, what people forget to do is to actually employ, not just pay, their family members and friends. What we mean by this is that it can actually be cheaper, tax-deductible, and carry many more benefits if you fully employed the people that are helping you.

Get your office set up

Know that getting new office furniture, a new laptop, software, printers… is tax deductible. Of course, there is a limit to this, and the things you buy must be used regularly (majority-usage) and be actually directly useful for your business. So, a new laptop and office chair is ok, but a widescreen TV not so much.


All the rights and obligations surrounding taxes fall onto your home business as much as they would on any megacorp. Now, the obligations part is pretty obvious, but people forget just how much they can write off, and how much assistance they can get.